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3rd party Integration with Purchasely
Mixpanel- Advantages of Integrating with Purchasely
Mixpanel- Advantages of Integrating with Purchasely

Why integrate Mixpanel with Purchasely?

Kirupa avatar
Written by Kirupa
Updated over a week ago

Prerequisites for integrating Mixpanel with Purchasely:

The minimal version of the Purchasely SDK supporting this integration is v3.2.0. If the Purchasely SDK integrated into your app is under the minimal version, please update it.

The Mixpanel SDK also needs to be integrated into the app.

Subscription events

Benefits of integrating Mixpanel with Purchasely?

General overview



Purchasley+Mixpanel Integration

Is an event-based tracking solution that gives product teams the ability to gain insights into how to best acquire, convert, and retain their users across the web and mobile platforms.

Provides a unified dataset to track the subscription events for all stores. These events are generated by the Purchasely Backend and can be sent to Mixpanel using S2S integration.

Will allow you to get all the available Purchasely events to Mixpanel and get a better and deeper understanding of your subscription business and customer behavior. As a result, you will be able to see all the subscription events in your Mixpanel Dashboard and map them with your acquisition campaigns

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